Google Search Improves for Desktop with 'Topic Filters' and 'All Filters' Function

Google adds new features such as ‘Topic Filters’, and ‘All Filters’, to improve search results for users, and deliver better precision to queries.

Written by: Arjita Gupta

Edited by: Krutarth Ghosalkar

Last Updated: April 03, 2023

In December of last year, Google added the "topic filters" function to its desktop search results. Based on the user's search query, this feature offers pertinent topics and groups the search results appropriately. Let's say, if a person searches for "Pixel 7" on Google, then along with search results, other tabs will show up such as 'pictures', 'shopping', and on the right side 'news' under categories like 'reviews', and 'details'

The technology behemoth recently made the 'topic filters' option available on Google Search for desktop users. Google claims that the subjects that are recommended are dynamic and alter as people engage with the search results. Users can now more precisely and conveniently search for the information they need thanks to this upgrade. Google has also added a brand-new drop-down option called "All filters" that lets users configure filters based on their preferences.

Given that it allows users more choices in the search experience, this change is a useful feature. Users had little influence over which tabs would appear after another in the past because the system generated them randomly. However, based on the search query, Google now offers pertinent phrases via the "topic filters" feature. Eight categories made up the search tabs to this point: shopping, finance, images, news, maps, books, flights, and videos.

The 'topic filters' tool is presently only accessible to English speakers in the USA, but it is anticipated that it will soon be made available to users of other locales and languages. Recently, Google added the option to execute reverse image searches on its search engine and disclosed its ambitions to bring additional capabilities for Indian users, including support for bilingual search results and multi-search in Hindi.

As per Pichai, the company will roll out Artificial Intelligence both soon. Bard from Google was unveiled last month. The conversational chatbot is intended to compete with the widely used ChatGPT technology, which is supported by Microsoft. The release, however, was criticized by Google staff members as being botched and rushed.

Pichai responded to complaints about the device by saying that they obviously have more competent versions. Bard will receive an upgrade to one of their more powerful PaLM versions, adding extra capabilities. He said the procedure will begin the next week.