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Opportunities in the Eastern Europe Make-Up Sector: Analysis of Opportunities Offered by High-Growth Economies

  • Published Date: 28 Mar 2019
  • Number of Pages: 85
  • Category: Consumer Goods
  • Country: European Union
Opportunities in the Eastern Europe Make-Up Sector: Analysis of Opportunities Offered by High-Growth Economies

Summary

"Opportunities in the Eastern Europe Make-Up Sector", report brings together multiple data sources to provide a comprehensive overview of the regions make-up sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

The Eastern Europe make-up sector was valued at US$2,848.9 million in 2018 a forecast to record growth at a CAGR of 4.1% during 2018-2023 to reach US$3,483.4 million in 2023. This increase is due to by improving economy and rising spending ability of consumers as they increasingly take up employment. Among all the countries in the region, Russia is the largest market in terms of value and volume in 2018, while Romania is the fastest growing market. Health & beauty stores is the most popular distribution channels for make-up products in Eastern Europe. L`Oreal S.A., Coty Inc., Avon Products, Inc. and Oriflame Cosmetics S.A. are the leading players in the region.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the make-up sector in the region. It includes analysis on the following -
- Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions
- Change in consumption: Analysis on the shift in consumption of make-up categories across the key countries in the region.
- High potential countries: Provides Risk-Reward analysis of top 4 high potential countries in the region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure
- Country analysis: Provides deep-dive analysis of high potential countries covering value growth during 2018-2023, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
- Brand analysis: Provides an overview of leading brands in the region, besides analyzing the growth of Private Label products in the region.
- Key distribution channels: Provides analysis on the leading distribution channels for meat across the key countries in the region, in 2018. It covers these distribution channels - health & beauty stores, hypermarkets & supermarkets, food & drinks specialists, convenience stores, department stores and others, which includes cash & carries & warehouse clubs and vending machines and other retailers.
- Preferred packaging formats: The report provides percentage share (in 2018) and growth analysis (during 2013-2023) for various packaging materials, container, closure, and outer types based on the volume sales (units) of make-up products.

Reasons to buy

- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.
Publisher Name : GlobalData

1. Executive summary
2. Market size and growth analysis (Regional analysis)
Market size analysis - Eastern Europe compared to other regions
Growth analysis by region
Growth analysis by country
Growth analysis by category
3. Identifying high-potential countries in the Eastern Europe
High-potential countries
Identifying high-potential countries - methodology
Identifying high-potential countries - risk, reward, and opportunity analysis
4. Market size and growth analysis (high-potential countries in the Eastern Europe)
Overview - value and volume growth analysis by country
Growth contribution analysis by country
Share of make-up compared to other food sectors
Change in consumption levels by country and make-up category
Per capita consumption and expenditure analysis
5. Country Profiles
Turkey
Poland
Romania
Russia
6. Success Stories
Make-up in Eastern Europe: case studies
7. Company and Brand Analysis
Brand share analysis in the make-up sector
Leading companies in the Eastern Europe make-up sector
Leading brands in the Eastern Europe make-up sector
Private label penetration in the Eastern Europe make-up sector
8. Key Distribution Channels
Leading distribution channels by country
Leading distribution channels by category
9. Key Packaging Formats
Growth analysis by key pack material and pack type
Growth analysis by closure type and primary outer type
10. Challenges and Future Outlook
Key challenges
Future outlook
11. Appendix

List Of Tables


Regional comparison: Market size, growth, and per capita analysis, 2018-2023
Identifying high-potential countries - Risk, reward, and opportunity analysis
High-potential countries in Eastern Europe - Overview
Value share of make-up sector as a proportion of overall cosmetics & toiletries by country
Change in consumption by market within make-up (value terms), 2018-2023
Per Capita Consumption in Eastern Europe and high-potential countries, 2018
Per Capita Expenditure in Eastern Europe and high-potential countries, 2018
Turkey make-up - Overview, % value share by category, 2018
Poland make-up - Overview % value share by category, 2018
Romania make-up - Overview % value share by category, 2018
Russia make-up - Overview % value share by category, 2018
Leading brands in the Eastern Europe make-up sector and categories by value, 2018
Leading companies in the Eastern Europe make-up sector by value sales (US$ million), 2018
Leading Brands (including Private label) in the Eastern Europe make-up sector by value sales (US$ million), 2018
Private Label penetration in the make-up sector, 2018
Leading Distribution Channels in the Eastern Europe region by country, 2018
Leading Distribution Channels in the Eastern Europe region by category, 2018

List Of Figures


Annual value growth analysis by region, 2018-2023
Annual volume growth analysis by region, 2018-2023
Value and volume growth analysis by country, 2018-2023
Value and volume growth analysis by category, 2018-2023
Top four high-potential countries in Eastern Europe
Country-level contribution to the growth of categories in Eastern Europe, 2018-2023
Turkey make-up - Demographic Analysis
Poland make-up - Demographic Analysis
Romania make-up - Demographic Analysis
Russia make-up - Demographic Analysis
Key pack material volume (units) share, 2018
Unit volume growth by pack material, 2013-2023
Key pack type volume (units) share, 2018
Unit volume growth by pack type, 2013-2023
Key closure type volume (units) share, 2018
Unit volume growth by closure type, 2013-2023
Key primary outer type volume (units) share, 2018
Unit volume growth by primary outer type, 2013-2023

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