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Country Profile: Savory Snacks Sector in the Philippines

  • Published Date: 17 Jul 2017
  • Number of Pages: 110
  • Category: Consumer Goods
  • Country: Philippines
Country Profile: Savory Snacks Sector in the Philippines

Summary

The Filipino Savory Snacks sector is led by the Nuts and Seeds market in value terms while Processed Snacks leads in the volume terms. However, the Ethnic/Traditional Snacks market is forecast to register the fastest value growth during 2016-2021. The sector is driven by increased consumer spending and growing demand for on-the-go food options. Hypermarkets & Supermarkets is the largest channel for the distribution of savory snacks in the country. Flexible Packaging continues to be the commonly used package material in the sector. Health & Wellness attributes such as Free From and Functional & Fortified and consumer benefits such as Health Management and General Wellbeing are the most sought after Health & Wellness claims in the Filipino Savory Snacks sector. Universal Robina, PT Liwayway and Food Industries Inc are the leading players in the sector.

GlobalDatas Country Profile report on the Savory Snacks sector in the Philippines provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021
- Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.

Scope

- The per capita consumption of Savory Snacks is higher in the Philippines compared to the regional level
- Per capita consumption of Nuts and Seeds and Popcorn is high in the Philippines compared to global and regional levels
- Hypermarkets & Supermarkets is the largest distribution channel, followed by Convenience Stores
- Jack `N Jill represented the leading brand in the Filipino Savory Snacks sector
- Flexible Packaging is the most commonly used package material in the Filipino Savory Snacks sector

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Publisher Name : GlobalData
Table of Contents
1. Report Scope 1
2. Executive summary 3
3. The Philippines in the global and regional context 5
3.1. The Filipino share in the Global and Asia-Pacific Savory Snacks sector 5
3.2. The Philippines compared to other leading countries in Asia-Pacific 6
4. Market size analysis - Savory Snacks sector 7
4.1. Value and volume analysis - Savory Snacks sector in the Philippines 7
4.2. Per capita consumption - The Philippines compared to Asia-Pacific and globally 8
4.3. Extent to which consumers are trading up/down 9
4.4. Value and volume analysis of markets in the Savory Snacks sector 10
4.5. Growth analysis by markets 11
5. Market and category analysis 12
5.1. Per capita consumption analysis by markets 12
5.2. Market analysis: Ethnic/Traditional Snacks 13
5.3. Market analysis: Meat Snacks 14
5.4. Market analysis: Nuts and Seeds 15
5.5. Market analysis: Popcorn 17
5.6. Market analysis: Potato Chips 19
5.7. Market analysis: Pretzels 20
5.8. Market analysis: Processed Snacks 21
6. Distribution analysis 23
6.1. Distribution channel share analysis: Savory Snacks 23
6.2. Distribution channel share analysis: Ethnic/Traditional Snacks 24
6.3. Distribution channel share analysis: Meat Snacks 25
6.4. Distribution channel share analysis: Nuts and Seeds 26
6.5. Distribution channel share analysis: Popcorn 27
6.6. Distribution channel share analysis: Potato Chips 28
6.7. Distribution channel share analysis: Pretzels 29
6.8. Distribution channel share analysis: Processed Snacks 30
7. Competitive landscape 31
7.1. Brand share analysis by sector 31
7.2. Brand share analysis by markets 34
7.3. Brand share analysis by category 42
7.3.1. Nuts and Seeds 42
7.3.2. Popcorn 43
7.3.3. Processed Snacks 44
7.4. Private label share analysis 46
8. Health & Wellness analysis 48
8.1. Market size analysis by Health & Wellness claims 48
8.2. Market share analysis - Health & Wellness product attributes 49
8.3. Market size analysis - Health & Wellness consumer benefits 51
8.4. Leading companies in the Filipino Health & Wellness market 53
9. Packaging analysis 54
9.1. Packaging share and growth analysis by package material 54
9.2. Packaging share analysis by package material 55
9.3. Packaging share and growth analysis by container type 56
9.4. Packaging share analysis by pack type 57
9.5. Packaging share and growth analysis by closure type 58
9.6. Packaging share analysis by closure type 59
9.7. Packaging share and growth analysis by primary outer type 60
9.8. Packaging share analysis by primary outer type 61
10. Macroeconomic analysis 62
10.1. GDP per Capita 65
10.2. Population and population growth 66
10.3. Consumer Price Index 67
10.4. Population breakdown by age 68
11. Consumergraphics 69
11.1. Consumption by Gender 69
11.2. Consumption by Age 70
11.3. Consumption by Education 71
11.4. Consumption by Urbanization 72
12. Methodology 73
13. Definitions 74
14. Appendix 85
15. About GlobalData 100
16. Disclaimer 101
17. Contact Us 102

List Of Tables


Table 1: Volume share of the Philippines in the global and Asia-Pacific Savory Snacks sector, 2011-2021 5
Table 2: Growth analysis by markets, 2016-2021 11
Table 3: Value analysis by of Nuts and Seeds market categories, 2011-2021 16
Table 4: Volume analysis of Nuts and Seeds market by categories, 2011-2021 16
Table 5: Value analysis of Popcorn market by categories, 2011-2021 18
Table 6: Volume analysis of Popcorn market by categories, 2011-2021 18
Table 7: Value analysis of Processed Snacks market by categories, 2011-2021 22
Table 8: Volume analysis of Processed Snacks market by categories, 2011-2021 22
Table 9: Brand Value and Volume - Savory Snacks sector, 2016 32
Table 10: Brand Value and Volume - Ethnic/Traditional Snacks market, 2016 34
Table 11: Brand Value and Volume - Meat Snacks market, 2016 35
Table 12: Brand Value and Volume - Nuts and Seeds market, 2016 36
Table 13: Brand Value and Volume - Popcorn market, 2016 37
Table 14: Brand Value and Volume - Potato Chips market, 2016 38
Table 15: Brand Value and Volume - Pretzels market, 2016 39
Table 16: Brand Value and Volume - Processed Snacks market, 2016 41
Table 17: Brand Value and Volume - Peanuts category 42
Table 18: Brand Value and Volume - Other Nuts and Seeds category 42
Table 19: Brand Value and Volume - Microwaveable Popcorn category 43
Table 20: Brand Value and Volume - Ready-to-Eat Popcorn category, 2016 43
Table 21: Brand Value and Volume - Unpopped Corn category, 2016 43
Table 22: Brand Value and Volume - Corn Chips category, 2016 44
Table 23: Brand Value and Volume - Extruded Snacks category, 2016 44
Table 24: Brand Value and Volume - Pork Scratchings category, 2016 45
Table 25: Brand Value and Volume - Tortilla Chips category, 2016 45
Table 26: Consumption of Savory Snacks by Gender and markets (Kg Million, 2016) 69
Table 27: Consumption of Savory Snacks by age and markets (Kg Million, 2016) 70
Table 28: Consumption of Savory Snacks by education and markets (Kg Million, 2016) 71
Table 29: Consumption of Savory Snacks by urbanization and markets (Kg Million, 2016) 72
Table 30: Market Definitions 74
Table 31: Category Definitions 75
Table 32: Channel Definitions 76
Table 33: Health & Wellness: Product Attributes-Food Minus 77
Table 34: Health & Wellness: Product Attributes - Free From 78
Table 35: Health & Wellness: Product Attributes - Functional & Fortified 79
Table 36: Health & Wellness: Product Attributes - Naturally Healthy 80
Table 37: Health & Wellness: Product Attributes - Food Intolerance 81
Table 38: Health & Wellness: Consumer Benefits - Health Management 82
Table 39: Health & Wellness: Analysis by Consumer Benefits 83
Table 40: Health & Wellness: Consumer Benefits - Performance 84
Table 41: Market Value for Ethnic/Traditional Snacks - by category ( Million) 2011-2021 85
Table 42: Market Value for Ethnic/Traditional Snacks - by category (US$ Million) 2011-2021 85
Table 43: Market Volume for Ethnic/Traditional Snacks - by category (Kg Million) 2011-2021 85
Table 44: Market Value for Meat Snacks - by category ( Million) 2011-2021 86
Table 45: Market Value for Meat Snacks - by category (US$ Million) 2011-2021 86
Table 46: Market Volume for Meat Snacks - by category (Kg Million) 2011-2021 86
Table 47: Market Value for Nuts and Seeds - by category ( Million) 2011-2021 87
Table 48: Market Value for Nuts and Seeds - by category (US$ Million) 2011-2021 87
Table 49: Market Volume for Nuts and Seeds - by category (Kg Million) 2011-2021 88
Table 50: Market Value for Popcorn - by category ( Million) 2011-2021 88
Table 51: Market Value for Popcorn - by category (US$ Million) 2011-2021 89
Table 52: Market Volume for Popcorn - by category (Kg Million) 2011-2021 89
Table 53: Market Value for Potato Chips - by category ( Million) 2011-2021 90
Table 54: Market Value for Potato Chips - by category (US$ Million) 2011-2021 90
Table 55: Market Volume for Potato Chips - by category (Kg Million) 2011-2021 90
Table 56: Market Value for Pretzels - by category ( Million) 2011-2021 91
Table 57: Market Value for Pretzels - by category (US$ Million) 2011-2021 91
Table 58: Market Volume for Pretzels - by category (Kg Million) 2011-2021 91
Table 59: Market Value for Processed Snacks - by category ( Million) 2011-2021 92
Table 60: Market Value for Processed Snacks - by category (US$ Million) 2011-2021 92
Table 61: Market Volume for Processed Snacks - by category (Kg Million) 2011-2021 93
Table 62: Components of change - by Market 93
Table 63: Savory Snacks Sales Distribution in the Philippines - by Markets ( Million), 2016 94
Table 64: Package Material (in Million pack units) 94
Table 65: Pack Type (in Million pack units) 95
Table 66: Closure Type (in Million pack units) 95
Table 67: Primary Outer Type (in Million pack units) 96
Table 68: Key Health & Wellness product attributes driving sales in the Philippines ( Million) 97
Table 69: Key Health & Wellness consumer benefits driving sales in the Philippines ( Million) 97
Table 70: Exchange Rates: (US$-), 2011-2021 98
Table 71: GDP Per Capita () 98
Table 72: Population 98
Table 73: Consumer Price Index 98
Table 74: Age Profile (Millions of Persons) 99

List Of Figures


Figure 1:The Philippines compared to the other top four countries in Asia-Pacific - market size, growth, and competitive landscape 6
Figure 2: Market size analysis by value and volume, Savory Snacks sector, 2011-2021 7
Figure 3: Per capita consumption in the Philippines compared to global and Asia-Pacific average, 2011-2021 8
Figure 4: Degree of trading up/down in the Filipino Savory Snacks sector, 2015-2016 9
Figure 5: Value and volume growth analysis by markets, 2016-2021 10
Figure 6: Per capita consumption (by markets) in the Philippines compared to global and Asia-Pacific average, 2016 12
Figure 7: Value and volume growth analysis, Ethnic/Traditional Snacks market, 2011-2021 13
Figure 8: Value and volume growth analysis, Meat Snacks market, 2011-2021 14
Figure 9: Value and volume growth analysis, Nuts and Seeds market, 2011-2021 15
Figure 10: Value and volume growth analysis, Popcorn market, 2011-2021 17
Figure 11: Value and volume growth analysis, Potato Chips market, 2011-2021 19
Figure 12: Value and volume growth analysis, Pretzels market, 2011-2021 20
Figure 13: Value and volume growth analysis, Processed Snacks market, 2011-2021 21
Figure 14: Distribution channel share, Savory Snacks, 2011-2016 23
Figure 15: Distribution channel share, Ethnic/Traditional Snacks market, 2011-2016 24
Figure 16: Distribution channel share, Meat Snacks market, 2011-2016 25
Figure 17: Distribution channel share, Nuts and Seeds market, 2011-2016 26
Figure 18: Distribution channel share, Popcorn market, 2011-2016 27
Figure 19: Distribution channel share, Potato Chips market, 2011-2016 28
Figure 20: Distribution channel share, Pretzels market, 2011-2016 29
Figure 21: Distribution channel share, Processed Snacks market, 2011-2016 30
Figure 22: Leading brands in the Filipino Savory Snacks sector, value and volume share, 2016 31
Figure 23: Leading brands in the Ethnic/Traditional Snacks market, value and volume share, 2016 34
Figure 24: Leading brands in the Meat Snacks market, value and volume share, 2016 35
Figure 25: Leading brands in the Nuts and Seeds market, value and volume share, 2016 36
Figure 26: Leading brands in the Popcorn market, value and volume share, 2016 37
Figure 27: Leading brands in the Potato Chips market, value and volume share, 2016 38
Figure 28: Leading brands in the Pretzels market, value and volume share, 2016 39
Figure 29: Leading brands in the Processed Snacks market, value and volume share, 2016 40
Figure 30: Private label penetration by markets (value terms), 2016 46
Figure 31: Growth analysis, private label and brands, (2011-2016) 47
Figure 32: Value of Health & Wellness claims by market, US$ million, 2016-2021 48
Figure 33: Value analysis by Health & Wellness product attributes, 2016 49
Figure 34: Volume analysis by Health & Wellness product attributes, 2016 50
Figure 35: Value analysis by Health & Wellness consumer benefits, 2016 51
Figure 36: Volume analysis by Health & Wellness consumer benefits, 2016 52
Figure 37: Leading companies in the Health & Wellness market by value, 2016 - Nuts & Seeds 53
Figure 38: Packaging share and growth analysis by package material, 2011-2021 54
Figure 39: Use of package material by markets (in pack units), 2016 55
Figure 40: Packaging share and growth analysis by pack type, 2011-2021 56
Figure 41: Use of pack type by markets (in pack units), 2016 57
Figure 42: Packaging share and growth analysis by closure type, 2011-2021 58
Figure 43: Use of closure type by markets (in pack units), 2016 59
Figure 44: Packaging share and growth analysis by primary outer type, 2011-2021 60
Figure 45: Use of primary outer type by markets (in pack units), 2016 61
Figure 46: Relative comparison of countries based on PEST analysis 62
Figure 47: The Philippiness GDP per capita, 2011-2016 65
Figure 48: Population growth in the Philippines, 2011-2016 66
Figure 49: Consumer Price Index, the Philippines, 2010-2016 67
Figure 50: Age Profile, the Philippines, 2016 68
Figure 51: Consumption of Savory Snacks by Gender, the Philippines, 2016 69
Figure 52: Consumption of Savory Snacks by age, the Philippines, 2016 70
Figure 53: Consumption of Savory Snacks by education, the Philippines, 2016 71
Figure 54: Consumption of Savory Snacks by urbanization, the Philippines, 2016 72
Figure 55: About GlobalData 100

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