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Country Profile: Savory Snacks Sector in India

  • Published Date: 31 Jul 2017
  • Number of Pages: 103
  • Category: Consumer Goods
  • Country: India
Country Profile: Savory Snacks Sector in India

Summary

Rising urbanization and growing demand for packaged traditional snacks are driving demand for branded traditional snacks in India. Of the five markets, Ethnic/Traditional Snacks is the largest while the Potato Chips market is forecast to register the fastest growth during forecast period (2016-2021). Convenience Stores is the leading channel for distribution of Savory Snacks products in the country. PepsiCo, Inc. and Haldiram`s Group are the leading market players in the sector.

GlobalDatas Country Profile report on the Savory Snacks sector in India provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021
- Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Nuts and Seeds, Popcorn, Potato Chips, and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.

Scope

- Of the five markets analysed, Ethnic/Traditional Snacks is the leading, registering a CAGR of 17.5% in value terms during 2016-2021
- Per capita consumption of Ethnic/Traditional Snacks is noticeably high in India compared to global and regional levels
- Convenience Stores is the leading channel accounting for nearly two-third of the overall sales in the distribution of Savory Snacks products in the country
- Carton - Folding is the only primary outer type used for packaging of products in the Indian Savory Snacks sector
- Kids & Babies and Older Young Adults together accounted for more than half share in the consumption of Savory Snacks

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Publisher Name : GlobalData
Table of Contents
1. Report Scope 1
2. Executive summary 3
3. India in the global and regional context 5
3.1. Indias share in the Global and Asia-Pacific Savory Snacks sectors 5
3.2. India compared to other leading countries in Asia-Pacific 6
4. Market size analysis - Savory Snacks sector 7
4.1. Value and volume analysis - Savory Snacks sector in India 7
4.2. Per capita consumption - India compared to Asia-Pacific and globally 8
4.3. Extent to which consumers are trading up/down 9
4.4. Value and volume analysis of markets in the Savory Snacks sector 10
4.5. Growth analysis by markets 11
5. Market and category analysis 12
5.1. Per capita consumption analysis by markets 12
5.2. Market analysis: Ethnic/Traditional Snacks 13
5.3. Market analysis: Nuts and Seeds 14
5.4. Market analysis: Popcorn 16
5.5. Market analysis: Potato Chips 18
5.6. Market analysis: Processed Snacks 19
6. Distribution analysis 22
6.1. Distribution channel share analysis: Savory Snacks 22
6.2. Distribution channel share analysis: Ethnic/Traditional Snacks 23
6.3. Distribution channel share analysis: Nuts and Seeds 24
6.4. Distribution channel share analysis: Popcorn 25
6.5. Distribution channel share analysis: Potato Chips 26
6.6. Distribution channel share analysis: Processed Snacks 27
7. Competitive landscape 28
7.1. Brand share analysis by sector 28
7.2. Brand share analysis by markets 31
7.3. Brand share analysis by category 39
7.3.1. Nuts and Seeds 39
7.3.2. Popcorn 41
7.3.3. Processed Snacks 42
7.4. Private label share analysis 44
8. Health & Wellness analysis 46
8.1. Market size analysis by Health & Wellness claims 46
8.2. Market share analysis - Health & Wellness product attributes 47
8.3. Market size analysis - Health & Wellness consumer benefits 48
8.4. Leading companies in Indian Health & Wellness market 50
9. Packaging analysis 51
9.1. Packaging share and growth analysis by package material 51
9.2. Packaging share analysis by package material 52
9.3. Packaging share and growth analysis by container type 53
9.4. Packaging share analysis by pack type 54
9.5. Packaging share and growth analysis by closure type 55
9.6. Packaging share analysis by closure type 56
9.7. Packaging share and growth analysis by primary outer type 57
9.8. Packaging share analysis by primary outer type 58
10. Macroeconomic analysis 59
10.1. GDP per Capita 62
10.2. Population and population growth 63
10.3. Consumer Price Index 64
10.4. Population breakdown by age 65
11. Consumergraphics 66
11.1. Consumption by Gender 66
11.2. Consumption by Age 67
11.3. Consumption by Education 68
11.4. Consumption by Urbanization 69
12. Methodology 70
13. Definitions 71
14. Appendix 82
15. About GlobalData 94
16. Disclaimer 95
17. Contact Us 96

List Of Tables


Table 1: Growth analysis by markets, 2016-2021 11
Table 2: Value analysis by of Nuts and Seeds market categories, 2011-2021 15
Table 3: Volume analysis of Nuts and Seeds market by categories, 2011-2021 15
Table 4: Value analysis of Popcorn market by categories, 2011-2021 17
Table 5: Volume analysis of Popcorn market by categories, 2011-2021 17
Table 6: Value analysis of Processed Snacks market by categories, 2011-2021 20
Table 7: Volume analysis of Processed Snacks market by categories, 2011-2021 21
Table 8: Brand Value and Volume - Savory Snacks sector, 2016 29
Table 9: Brand Value and Volume - Ethnic/Traditional Snacks market, 2016 31
Table 10: Brand Value and Volume - Nuts and Seeds market, 2016 33
Table 11: Brand Value and Volume - Popcorn market, 2016 35
Table 12: Brand Value and Volume - Potato Chips market, 2016 36
Table 13: Brand Value and Volume - Processed Snacks market, 2016 37
Table 14: Brand Value and Volume - Peanuts category 39
Table 15: Brand Value and Volume - Other Nuts and Seeds category 40
Table 16: Brand Value and Volume - Microwaveable Popcorn category 41
Table 17: Brand Value and Volume - Ready-to-Eat Popcorn category, 2016 41
Table 18: Brand Value and Volume - Unpopped Corn category, 2016 41
Table 19: Brand Value and Volume - Corn Chips category, 2016 42
Table 20: Brand Value and Volume - Extruded Snacks category, 2016 42
Table 21: Brand Value and Volume - Pork Scratchings category, 2016 43
Table 22: Brand Value and Volume - Tortilla Chips category, 2016 43
Table 23: Consumption of Savory Snacks by Gender and markets (Kg Million, 2016) 66
Table 24: Consumption of Savory Snacks by age and markets (Kg Million, 2016) 67
Table 25: Consumption of Savory Snacks by education and markets (Kg Million, 2016) 68
Table 26: Consumption of Savory Snacks by urbanization and markets (Kg Million, 2016) 69
Table 27: Market Definitions 71
Table 28: Category Definitions 72
Table 29: Channel Definitions 73
Table 30: Health & Wellness: Product Attributes-Food Minus 74
Table 31: Health & Wellness: Product Attributes-Free From 75
Table 32: Health & Wellness: Product Attributes-Functional & Fortified 76
Table 33: Health & Wellness: Product Attributes-Naturally Healthy 77
Table 34: Health & Wellness: Product Attributes-Food Intolerance 78
Table 35: Health & Wellness: Consumer Benefits-Health Management 79
Table 36: Health & Wellness: Analysis by Consumer Benefits 80
Table 37: Health & Wellness: Consumer Benefits-Performance 81
Table 38: Market Value for Ethnic/Traditional Snacks - by category (INR Million) 2011-2021 82
Table 39: Market Value for Ethnic/Traditional Snacks - by category (US$ Million) 2011-2021 82
Table 40: Market Volume for Ethnic/Traditional Snacks - by category (Kg Million) 2011-2021 82
Table 41: Market Value for Nuts and Seeds - by category (INR Million) 2011-2021 83
Table 42: Market Value for Nuts and Seeds - by category (US$ Million) 2011-2021 83
Table 43: Market Volume for Nuts and Seeds - by category (Kg Million) 2011-2021 84
Table 44: Market Value for Popcorn - by category (INR Million) 2011-2021 84
Table 45: Market Value for Popcorn - by category (US$ Million) 2011-2021 85
Table 46: Market Volume for Popcorn - by category (Kg Million) 2011-2021 85
Table 47: Market Value for Potato Chips - by category (INR Million) 2011-2021 86
Table 48: Market Value for Potato Chips - by category (US$ Million) 2011-2021 86
Table 49: Market Volume for Potato Chips - by category (Kg Million) 2011-2021 86
Table 50: Market Value for Processed Snacks - by category (INR Million) 2011-2021 87
Table 51: Market Value for Processed Snacks - by category (US$ Million) 2011-2021 87
Table 52: Market Volume for Processed Snacks - by category (Kg Million) 2011-2021 88
Table 53: Components of change - by Market 88
Table 54: Savory Snacks Sales Distribution in India - by Markets (INR Million), 2016 89
Table 55: Key Health & Wellness product attributes driving sales in India(INR Million) 89
Table 56: Key Health & Wellness consumer benefits driving sales in India (INR Million) 90
Table 57: Package Material (in Million pack units) 90
Table 58: Pack Type (in Million pack units) 91
Table 59: Closure Type (in Million pack units) 91
Table 60: Primary Outer Type (in Million pack units) 92
Table 61: Exchange Rates: (US$-INR), 2011-2021 92
Table 62: GDP Per Capita (INR) 92
Table 63: Population 93
Table 64: Consumer Price Index 93
Table 65: Age Profile (Millions of Persons) 93

List Of Figures


Figure 1: Volume share of India in the global and Asia-Pacific Savory Snacks sector, 2011-2021 5
Figure 2: India compared to the other top four countries in Asia-Pacific - market size, growth, and competitive landscape 6
Figure 3: Market size analysis by value and volume, Savory Snacks sector, 2011-2021 7
Figure 4: Per capita consumption in India compared to global and Asia-Pacific average, 2011-2021 8
Figure 5: Degree of trading up/down in the Indian Savory Snacks sector, 2015-2016 9
Figure 6: Value and volume growth analysis by markets, 2016-2021 10
Figure 7: Per capita consumption (by markets) in India compared to global and Asia-Pacific average, 2016 12
Figure 8: Value and volume growth analysis, Ethnic/Traditional Snacks market, 2011-2021 13
Figure 9: Value and volume growth analysis, Nuts and Seeds market, 2011-2021 14
Figure 10: Value and volume growth analysis, Popcorn market, 2011-2021 16
Figure 11: Value and volume growth analysis, Potato Chips market, 2011-2021 18
Figure 12: Value and volume growth analysis, Processed Snacks market, 2011-2021 19
Figure 13: Distribution channel share, Savory Snacks, 2011-2016 22
Figure 14: Distribution channel share, Ethnic/Traditional Snacks market, 2011-2016 23
Figure 15: Distribution channel share, Nuts and Seeds market, 2011-2016 24
Figure 16: Distribution channel share, Popcorn market, 2011-2016 25
Figure 17: Distribution channel share, Potato Chips market, 2011-2016 26
Figure 18: Distribution channel share, Processed Snacks market, 2011-2016 27
Figure 19: Leading brands in the Indian Savory Snacks sector, value and volume share, 2016 28
Figure 20: Leading brands in the Ethnic/Traditional Snacks market, value and volume share, 2016 31
Figure 21: Leading brands in the Nuts and Seeds market, value and volume share, 2016 33
Figure 22: Leading brands in the Popcorn market, value and volume share, 2016 35
Figure 23: Leading brands in the Potato Chips market, value and volume share, 2016 36
Figure 24: Leading brands in the Processed Snacks market, value and volume share, 2016 37
Figure 25: Private label penetration by markets (value terms), 2016 44
Figure 26: Growth analysis, private label and brands, (2011-2016) 45
Figure 27: Value of Health & Wellness claims by market, US$ million, 2016-2021 46
Figure 28: Value analysis by Health & Wellness product attributes, 2016 47
Figure 29: Volume analysis by Health & Wellness product attributes, 2016 47
Figure 30: Value analysis by Health & Wellness consumer benefits, 2016 48
Figure 31: Volume analysis by Health & Wellness consumer benefits, 2016 49
Figure 32: Leading companies in the Health & Wellness market by value, 2016 -Nuts & Seeds 50
Figure 33: Packaging share and growth analysis by package material, 2011-2021 51
Figure 34: Use of package material by markets (in pack units), 2016 52
Figure 35: Packaging share and growth analysis by pack type, 2011-2021 53
Figure 36: Use of pack type by markets (in pack units), 2016 54
Figure 37: Packaging share and growth analysis by closure type, 2011-2021 55
Figure 38: Use of closure type by markets (in pack units), 2016 56
Figure 39: Packaging share and growth analysis by primary outer type, 2011-2021 57
Figure 40: Use of primary outer type by markets (in pack units), 2016 58
Figure 41.1: Relative comparison of countries based on PEST analysis 59
Figure 41.2: Relative comparison of countries based on PEST analysis 60
Figure 41.3: Relative comparison of countries based on PEST analysis 61
Figure 42: Indias GDP per capita, 2011-2016 62
Figure 43: Population growth in India, 2011-2016 63
Figure 44: Consumer Price Index, India, 2010-2016 64
Figure 45: Age Profile, India, 2016 65
Figure 46: Consumption of Savory Snacks by Gender, India, 2016 66
Figure 47: Consumption of Savory Snacks by age, India, 2016 67
Figure 48: Consumption of Savory Snacks by education, India, 2016 68
Figure 49: Consumption of Savory Snacks by urbanization, India, 2016 69
Figure 50: About GlobalData 94

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